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We build brands that make SaaS and tech companies impossible to ignore.

A branding studio for pre-seed to Series A founders. So your customers, investors and team see the real value of what you've built.
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Design- led companies grew revenue and shareholder returns 2x faster
than their competitors.

McKinsey scored 300 companies for 5 years on how they run design.
The results proved strategic design works as a brand’s growth engine.
Read McKinsey’s Report →
Brand Identity Design & Brand Strategy
Product and Experience Design
Website design and webflow and no code development

Our Capabilities

Strategic design for startups that want clarity, confidence, and growth.
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Our Work

Stories of strategic design and impact.
App Design
Illustration
Web Design
Print & Merch
No-Code Dev

Designing for clarity, scale, and adoption

Lamatic
App Design
Branding

Blending Fantasy Through AI Conversations

Kavana
Branding
App Design
Illustration

Create real conversations with creators you love

Biffle
Branding
Web Design
No-Code Dev

Creating better leadership conversations

PTM insights

What building a brand actually takes.

Nine free guides on how a brand really gets built. Do it yourself, or know what you're paying for.
Team reviewing brand identity documents and materials

How we C.A.R.E

Partnering with you from strategy through execution.
01
Clarify
We start with discovery to understand your goals, audience and challenges, ensuring we solve the right problem.
02
Align
We collaborate to align design with your business strategy, audience needs and growth targets, so everyone’s on the same page.
03
Refine
Through iterative design, we prototype, gather feedback and polish every detail until it feels right and works flawlessly.
04
Evolve
Launch isn’t the end. We measure results, learn, and adapt so your brand, product or website keeps growing with your business.

Our Partners

Stories from the people we’ve had the joy of working with.
Diane Longhues - founder of ptm insights
Diane Hughes
Founder, PTM insights
Working with Ping Studio was joyful, easy, and insightful I felt heard throughout. They helped me move from an idea to real clarity, bringing thoughtful insights that pushed me to level up. The process was fast, high-quality, and showed me both the art and science behind branding. Truly a must-have partner for building your brand.
PTM insights
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Charles Whiteman, Lamatic - client testimonial photo
Charles Whiteman
CEO, Lamatic
Ping has been a joy to work with. Not only are they talented with a skilled eye for design, they also have humility and a collaborative instinct that's rare among design studios.
Jamie Goulding - client testimonial photo
Jamie Goulding
CEO, Been There
Trustworthy, great attention to detail and responsive. Recommended 10/10
Been There
Atul Singhal, Cuvette - client testimonial photo
Atul Singhal
CTO, Cuvette
I loved their professionalism, passion for design & most of all flexibility in discussing ideas with me. I have recommended them to some of our founder friends as well and everyone just loves their work.
Cuvette
Nishkarsh Bansal, DoubtBuddy - client testimonial photo
Nishkarsh Bansal
CEO, Doubt Buddy
Working with team was very delightful, they never hamper timelines and were very receptive of our feedback and guided us with their expertise.
Doubt Buddy
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Our Engagements

Pick by what's pushing you: a deadline, a market that doesn't get you yet, or a team that can't keep up.

Launchpad

A complete identity, delivered fast. For teams with a deadline that won't move.
Fixed price $4,500
Delivered in 30 days or 100% refund.
Visual Strategy
Brand Identity
Brand Guidelines
Pitch Deck Template
Print Collaterals
Landing Page Design

Landmark

The full brand: positioning, story, identity. For companies ready to be understood.
Starting from $7,500
Strategy, identity and landing page in around 10 weeks
Everything in Launchpad +
Market & Competitor Research
Positioning & Strategy
Messaging & Tone of Voice
2 Post-Launch Brand Workshops

Longview

Your design team until you can hire one. Then we help you hire and hand over.
Modular projects & monthly retainer
Hiring & handover support
Website Design & Upkeep
UX and Product Design
Visual Design & Creatives
Marketing Design
Event & Print Design
Monthly Retainer

See what's holding your brand back.

‍A free 30-minute call. You'll leave with a clear read on your brand, whether you work with us or not.

Questions you
might have

What makes Ping different from other design studios?

Most studios start with how it looks. We start with what your company needs to be known for, and you sign that off before any design begins. So reviews are about the goal, not about taste. You get two fully built directions, not sketches, and the same senior team from the first call to handover.

How much does it cost?

Launchpad is $4,500 flat and ends at handover. Landmark starts at $7,500 and includes 30 days of priority support plus two brand workshops. Longview is priced per module after a short audit, with a monthly retainer if you need ongoing design.

Why not just use AI for this?

AI makes producing assets cheap. It does not decide what your company stands for, who it is for, or why someone should pick you over the next tool. That is the part you are paying for. We use AI where it speeds things up, and people where the decisions get made.

Can't a freelancer do this cheaper?

Often, yes. A good freelancer can execute a clear brief well. The question is who writes the brief. If you already know your positioning, a freelancer may be all you need. If you are not sure what your brand should say, that is the gap we fill.

We just need a logo for now. Can you do that?

A logo on its own is the most expensive way to start. Without a clear position behind it, it usually gets redone once the company grows, and you pay twice. If time is tight, Launchpad gets you a complete identity in 30 days, landing page design included.

Can we skip the strategy and just do the visuals?

Visuals built on taste get argued over, then redone. Strategy gives you something to judge the design against other than opinion. If you just need to look the part fast, Launchpad starts with a short visual strategy and skips the deeper market and messaging work.

We already have a brand. Do we have to start over?

No. We keep what your customers already recognise and change what is not working. If what you have holds up, we will say so and build on it.

We plan to hire designers in-house. Why not just wait?

Hiring a good designer can take months, and they still need a brand system to work from. Longview gives you a design team now. When you are ready to hire, we help you find, onboard and hand over to your own people.

Can I see work for a product like mine?

Yes. We have worked with AI tools, SaaS, healthtech and edtech companies, from pre-seed to Series A. On the call we will show you the projects closest to your product and stage. If it helps, we will put you in touch with a past partner.

We're in the US. Does the time difference slow things down?

It usually speeds things up. Most of our partners are in the US. Feedback you send at the end of your day is usually picked up before your next one starts, and live sessions are scheduled in your morning.